If you've graced the hallways here at Path, you know that it's an environment that actively fosters innovation, collaboration, and community—values that happened to align perfectly with our resident HQ friends iQmetrix, North America’s leading provider of Interconnected Commerce solutions for the telecom retail industry. Since November 2023, the iQmetrix team has called Path Cowork home, embracing a hybrid work model that balances collaboration with flexibility.
We sat down with a few on-site folks from the team to learn more about how they’re shaping the future of telecom retail, their take on industry trends, and what makes coworking at Path such a great fit for them!
Who is iQmetrix, and What Do They Do?
iQmetrix is revolutionizing the telecom retail experience with their Interconnected Commerce platform—a modular, flexible, and telecom-specific suite of solutions that helps retailers seamlessly transact, activate, and fulfill products while unifying online and in-store experiences. By bridging carriers, retailers, manufacturers, and a vast ecosystem of vendors, iQmetrix ensures that leading telecom brands stay ahead of the curve in a rapidly evolving industry.
Why Coworking?
iQmetrix made the shift to hybrid remote work and coworking in some of their Canadian employee hubs, and in 2023 chose Path as their Regina team hub to maintain the collaborative energy of an office without maintaining all the overhead of a permanent space.
"This model allows us to be fiscally responsible while maintaining the collaboration and team culture that working together offers."
Coworking at Path gives them the space to connect, innovate, and thrive, while still offering their team the flexibility to work remotely.
How Does Coworking Align with iQmetrix’s Culture of Innovation?
iQmetrix thrives on innovation, and coworking at Path fuels that creativity. The team values the energy of in-person collaboration, especially those spontaneous moments that spark new ideas and connections.
"We love the energy and inspiration that comes from collaborating in person—especially those unexpected moments when you start chatting with a colleague that you might not have connected with online!"
At the same time, the flexibility of a hybrid coworking model allows their team to operate efficiently, keeping them adaptable in a constantly changing industry.
The Future of Telecom Retail: What’s Changing?
iQmetrix is always looking ahead, and one of the biggest shifts in the telecom retail space right now is artificial intelligence (AI). AI is reshaping the way retailers operate, from AI-driven customer personalization to AI-powered product demand forecasting.
"We are working these concepts into our Interconnected Commerce solutions right now, and we have whole teams dedicated to leveraging this opportunity."
In fact, they’re hosting an internal AI Symposium soon, bringing together AI-focused teams to share insights with the entire company and hosting their Regina team's watch party here at Path!
The Coworking Advantage: Collaboration & Community
Beyond the flexible workspace, Path has given iQmetrix the chance to meet like-minded professionals, spark new conversations, and create unexpected opportunities for innovation.
"The flexibility of the space, combined with the chance to meet other like-minded technology professionals, means there is much more likelihood of an impromptu conversation that can lead to new ways of thinking!"
Advice for Other Tech Companies Considering Coworking?
Their advice? Go for it.
"Coworking in spaces like Path is a great way to maintain working culture and create collaborative opportunities without having to fund permanent office space that may go underused in today’s hybrid world."
Keeping Things Fun: iQmetrix’s Culture in Action
A strong company culture is at the heart of iQmetrix’s success, and they’ve built a workplace that keeps employees engaged, connected, and thriving. One of the ways they do this? Cultural Connectors—volunteers in each employee hub who organize in-person and virtual events to bring their teams together and create memorable experiences.
"We are very proud of our multi-award-winning working culture, and our company purpose is to Create Great Experiences!"
What’s Next for iQmetrix?
The team is always working on new initiatives, and with AI-driven solutions, industry-leading innovation, and a growing community at Path, they’re set to keep redefining the telecom retail landscape for years to come.
Want to learn more about iQmetrix and their work? Check them out at iQmetrix.com!
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